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MailerLite
Affordable, user-friendly email marketing platform with a drag-and-drop editor, landing pages, and automation.
Best for
- ✓ Budget-conscious creators and small businesses
- ✓ Beginners who want a simple, clean interface
- ✓ Newsletter operators who also need landing pages and forms
- ✓ Users migrating from a free plan on another platform
Not ideal for
- ✗ Publishers needing a built-in sponsorship marketplace
- ✗ Advanced automation power users
- ✗ Users who need native paid newsletter subscriptions
Scores
Beginner-friendly
9/10
Automation
6/10
Paid newsletter fit
4/10
Sponsorship fit
4/10
Affiliate content fit
6/10
Design flexibility
8/10
Monetization strength
5/10
List growth tools
7/10
Strengths
- Very competitive pricing at every tier
- Clean drag-and-drop email editor
- Built-in landing page and website builder
- Generous free plan
- Good deliverability reputation
Weaknesses
- No built-in paid newsletter feature
- No sponsorship marketplace or ad network
- Automation is capable but not best-in-class
- Less newsletter-specific tooling than beehiiv or Kit
Cost assumptions
Based on Growing Business plan monthly pricing. Free plan supports up to 1,000 subscribers with 12,000 emails/month.
| Max subscribers | Monthly price | Notes |
|---|---|---|
| 1,000 | $0/mo | Free plan — 12k emails/mo |
| 500 | $10/mo | Growing Business plan |
| 1,000 | $15/mo | — |
| 2,500 | $25/mo | — |
| 5,000 | $39/mo | — |
| 10,000 | $59/mo | — |
| 25,000 | $139/mo | — |
| 50,000 | $239/mo | — |
| 100,000 | $425/mo | — |
- • Prices based on published Growing Business plan monthly rates
- • Free plan limited to 12,000 emails per month
- • Annual billing offers significant discounts not reflected here
Recommendation notes
MailerLite wins on value — especially for cost-conscious operators who need solid email marketing without a premium price tag.
Try MailerLite
Last updated: . Verify current pricing and features on the MailerLite website.